That is intriguing. I can think of lots of things that got a little attention but never fully developed but something completely new that will have enough appeal to sell does leave me wondering. I must admit I would prefer to see stuff that people had a go at but screwed up or only partially did. Number 1 on my list would be Byzantines, a bit more limited would be Dark Age Picts and Irish.
It's a bit disappointing to me to hear there are no plans to do ARW; but it's not like I don't have enough on my plate already with what I have backlogged waiting to paint or do something with.
As much as I would love to see some more ARW (can't get enough myself) I am glad that some other folks might be seeing their dreams fulfilled. Who knows, the new era might even get me hooked into another subject.