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I'd say the idea would work better for a metal manufacturer like Hagen or Germania, but it'd make an interesting diorama.
But there is already such set in metal, produced by Germania Figuren:
Interesting idea though I think missing components of the French army(and others) would be my priority...
Personality sets have been a Strelets strong point in the past. a set of WWI general staff personalities might be right down their street. It is ,of course, a set that people will only buy one box of.
Obvious appeal for collectors and dioramists but, dare I say, wargamers could use these to designate areas that their opponents artillery can't possibly reach.